The Body ShopBritish Rose Spring 2016
The Body Shop approached Lucky Fox to design and install their spring retail scheme for 2016. Featuring their new British Rose range of gifts, with the essence of hand-picked British roses. Large 2D product shots were used to create impact and highlight the hero products while the white washed crate plinths pop against the deep pink backdrop. Taking further inspiration from traditional rose gardens, we created large format graphic trellis sections and a garden arch, complete with 30 metres of beautiful silk roses, specially dyed to match the campaign imagery.