Heals

Samsung Serif launch
Cheil UK and Samsung called upon Lucky Fox to install this window scheme at Heals furniture store on Tottenham Court Road, London.

The visual merchandising scheme promotes Samsungs new Serif television, a unique collaboration with French designers, Ronan & Erwan Bouroullec. The little snowflakes, part of the Heals display, complemented the crisp white, contemporary scheme.