CIFF (Copenhagen International Fashion Fair) approached Lucky Fox to build and install a pop-up space to showcase North Wind, which is their exclusive collaboration with Harvey Nichols.
We created a series of bespoke raw timber hanging rails and acrylic concrete-effect plinths, to show off the collection that embodies CIFFs vision of the modern Scandinavian male. Attention is directed by a large LED-illuminated arch in the same concrete-effect vinyl and a focus area of raised plywood flooring.
The project also included two presentation boards depicting further information about the CIIF brand and North Wind collection.
The pop-up appeared in Harvey Nichols Project 109 – an ever-changing concept space that hosts various brands. Project 109 was a new addition to Harvey Nichol’s flagship store in Knightsbridge, following the huge refurbishment of the men’s department.